Olmsted County Fair

Olmsted County Fair

Olmsted County Fair

The Olmsted County Fair is one of the largest county fairs in Minnesota with incredible Grandstand events and concerts.
Website Design: The board members at Olmsted County Fair were driven to redesign the website, align the website to the new brand identity that CURVE crafted, and to improve the way their users find and discover information about the event.
Visual Identity: CURVE created a new visual identity for Olmsted County Fair, the logo design concept manifests a combination of the fun and happy spirit of the fair, its attractions, it’s story and the identity of Olmsted county. The color pallet represents the American flag. The ear of corn was drawn by hand to highlight the landmark of the fairgrounds.
Fairgrounds map design: The creative team at CURVE designed an interactive fairgrounds map to help visitors find their whereabouts easily at the fair so they can have the best experience possible. 

The New
Logo Design

Our Logo is the key building block of our identity, the primary visual element that identifies us. The signature is a combination of items that represents Olmsted County fairgrounds and fair activities – they have a fixed relationship that should never be changed in any way.

Brand Colors

Secondary Colors

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